Bachelor of Arts (Professional)

Journalism and Mass communication


Eligibility

Candidates who have graduated 12th (all streams) can apply.

Overview

The Bachelor of Arts in Journalism and Mass Communication at JAIN (Deemed-to-be University) is a dynamic programme, that combines theoretical knowledge with hands-on training for success in media, journalism, PR, advertising, and related fields. Media ethics, communication theory, law and professional skills such as news writing and multimedia journalism are covered in this curriculum. A strong foundation in mass communications, covering advertising, public relations and corporate communication   within the framework of a bachelor’s degree is also part of this programme. It prepares students for the challenges of a globalised world through an emphasis on practical application. The programme helps to foster responsible thinking and ethics through workshops, internships and interactions with industry. JAIN (Deemed-to-be University) one of the best colleges for Mass Communication and Journalism is dedicated to delivering high-quality education that moulds individuals into media professionals.

Description

3 years of Graduation Degree programme

Award

Bachelor of Arts in Journalism & Mass Communication

No. of Credits

124 credits 

Eligibility

After 12th (From All Stream)

Program code: 001B
Course code : 1B01
Course Commencement : July 2024

Study Campus

Center for Management Studies
JAIN (Deemed-to-be University)
#133, Lalbagh Road
Bangalore – 560027
P: +9180 4343 0200 / 202

www.cms.ac.in


Admissions Office

JAIN Knowledge Campus
# 44/4, District Fund Road
Jayanagar 9th Block Campus
Bangalore - 5600 69
P : +91 9606045275
P : +91 7337882364

Curriculum Structure
  • Language - I (Kannada/Hindi/Sanskrit/Additional English)
  • English - I
  • Introduction to Communication
  • Introduction to Journalism
  • Reporting and Editing
  • Introduction to Integrated Marketing Communication
  • Mind Management and Human Values- I
  • Language - II (Kannada/Hindi/Sanskrit/Additional English)
  • English – II
  • Introduction to Communication Theories
  • Introduction to Broadcast Journalism and New Media
  • Photojournalism
  • Lab Journal
  • Mind Management & Human Values – II
  • PCL I - Research and Entrepreneurship Project
  • Gender Studies
  • Writing for Electronic Media/ Advertising
  • Radio Production/ Public Relations
  • Introduction to Tourism/ Introduction to Public Administration
  • Spanish/ Conflict Resolution, Communication and Human Rights
  • Creative Writing
  • Environmental Studies
  • Documentary Production
  • Television Journalism/ Advertising in Contemporary Society
  • Film Studies/ Public and Media Relations
  • Tourism Marketing/Rural and Urban Administration
  • French/ Psychology
  • Documentary Project
  • Indian Constitution
  • PCL II - Research and Entrepreneurship Project
  • Media Laws and Ethics
  • Media Management and Entrepreneurship
  • Introduction to Film Making/ Marketing
  • Business Journalism/ Integrated Sales Management
  • Travel Photography and Writing/ Indian Administration
  • Event Management/ E-Commerce
  • Emerging Media
  • Media Research
  • Sports Journalism/ Corporate Communication
  • Graphics, Multimedia and Animation / Ad and PR Research
  • Legal and Ethical Issues in Tourism/ Contemporary Issues in Public Administration
  • Open Elective
  • Short Film Project
  • PCL III - Research and Entrepreneurship Project
  • Media, Gender and Human Rights
  • Theatre and Performing Arts
  • International Communication
  • Online Journalism
  • Investigative Journalism
  • Open Elective
  • Research Project – 1
  • Social Media Marketing
  • Media, Society and Culture
  • Political Communication
  • Mobile Journalism
  • Open Elective
  • Research Project - 2
  • PCL IV- Research and Entrepreneurship Project
Course Highlights
  • Offers hands-on experience with digital media tools, broadcast journalism, public relations, advertising, and specialised electives like sports journalism or documentary filmmaking.
  • Develop critical thinking skills to assess media messages, sources, and biases at one of the top colleges for Mass Communication and Journalism.
  • Covers news writing, reporting, ethics, and journalism's societal role.
  • Teaches storytelling through various mediums like text, audio, video, and interactive formats.
Career Enhancement Programs

The Bachelor's in Journalism and Mass Communication offers students practical, industry-relevant skills essential for potential careers in journalism, encompassing a wide range of journalistic practices. The curriculum integrates instruction in fostering an entrepreneurial mindset to empower students in navigating the evolving media landscape.

Career Outcomes

Exploring Opportunities after BA Journalism and Mass Communication

The course extensively equips students for leadership positions across diverse sectors, with a particular emphasis on Journalism specialisation. Students will cultivate a broad spectrum of marketable skills through practical training and hands-on experience.

  • News Reporter
  • Multimedia Journalist
  • Public Relations Specialist
  • Content Creator/Editor