Master of Business Administration (MBA)

Luxury Management


Eligibility

An aggregate of 50% in bachelor's degree in any discipline or equivalent (10+2+3), students appearing in their final semester / year exams are also eligible to apply. The applicant(s) must qualify the Jain Entrance Test (JET 2019) process that includes a written test, group discussion, and a personal interview. Applicants with a valid score in CAT / MAT / XAT / ATMA / CMAT / GMAT will be exempted from the written test.

Overview

In the past, luxury was a privilege that only a lucky few in India could afford. As a result, there was no need for luxury managers. Luxury is no longer reserved for the wealthy and famous; it is now available to the general public. This trend has resulted in the creation of multiple luxury management positions as well as a demand for experienced luxury executives. The Master of Business Administration (MBA) Luxury Management at JAIN (Deemed-to-be University) in association with MBA ESG India are designed to help students become job-ready professionals who can adjust to the business world's ever-changing climate.

Our MBA in Luxury Management program prepares aspiring executives to master marketing and its applications in the areas of luxury goods design, communication, and international distribution.

Course Commencement : Sep 2021

Study Campus

Jain (Deemed-to-be University)
No.17, Sheshadri Road
Gandhi Nagar
Bangalore - 560009
M: +91 7337620222


Admissions Office

Jain (Deemed-to-be University)
No.17, Sheshadri Road
Gandhi Nagar
Bangalore - 560009
M: +91 7337620222

Curriculum Structure
I Semester
  • Computer Applications for Business
  • Business Communication
  • Legal and Business Environment
  • Organization Design
  • Managerial Economics
  • Marketing Management
  • Organizational Behavior
  • Business Statistics and Analytics for Decision Making
  • Financial Reporting, Statements and Analysis
II Semester
  • Indian Financial System and Financial Markets
  • Corporate Social Responsibility and Sustainability
  • Marketing Research
  • Corporate Finance
  • Indian Economy and Policy
  • Human Resources Management
  • Organization Study
  • Consumer Behavior and CRM
  • Luxury Merchandizing
  • Sectoral Immersion: Oenology, Gastronomy, and Art Market
  • Luxury Retailing Management
III Semester
  • Operations Management
  • Project Management
  • Management Skills for Effectiveness
  • Quantitative Techniques
  • E-Commerce for Luxury
  • Retail Management for Luxury
  • Brand Management for Luxury
  • Luxury Marketing
  • Sectoral Immersion: Perfumery and Cosmetics, Luxury Hotels, Accessories
  • Integrated Marketing Communication and New Media
IV Semester
  • Entrepreneurship
  • Indian Ethos and Business Ethics
  • Corporate Strategy
  • SIP + Research
  • Services Management
  • Social Media Marketing
  • Luxury Marketing - II
Course Highlights
  • Students learn a holistic concept of luxury markets, managerial skills, concepts related to sales and marketing.
  • Curriculum is industry centric.
  • Students will learn about organizational management, business communication, and develop
  • presentational skills.
  • The course equips them to acquire skills that will help them to tackle problems from a global perspective.
Career Enhancement Programs

Career enhancement programs are formulated as per current industry standards and reflect on our commitment to build a unique workforce, which will meet the challenges in the industry. Evaluation is based on internal assessment, seminars, and reports prepared by the students.

To keep them at the forefront of employability, the career enhancement program prepares students with the necessary soft skills such as communication, presentation, and public speaking skills, personality development, and interview techniques.

Career Outcomes

Because of the rise in international luxury brand investments, luxury management in India has a lot of potentials. The following are some of the promising work opportunities in this field:

  • Product Manager
  • Export Manager
  • Head of Research and Creation
  • Visual Merchandising Manager
  • Store Manager
  • Sales Manager
  • Marketing Manager
  • Purchasing Manager