Master of Business Administration (MBA)

Sports Management


Eligibility

An aggregate of 50% in bachelor's degree in any discipline or equivalent (10+2+3), students appearing in their final semester / year exams are eligible to apply. The applicant(s) must qualify the Jain Entrance Test (JET 2019) process that includes a written test, group discussion, and a personal interview. Applicants with a valid score in CAT / MAT / XAT / ATMA / CMAT / GMAT will be exempted from the written test.

Overview

With India being a hub for traditional and non-traditional professional sports, there is an increasing demand for quality, skilled sports management professionals to manage players and the business that surrounds them. The Master of Business Administration (MBA). Sports Management at JAIN (Deemed-to-be University) in association with MBAESG India, is designed to help students become job-ready professionals who can adjust to the business world's ever-changing climate.

Our MBA Sports Management program is designed to help people who are passionate about sports become more knowledgeable. As a result, our students carry out projects and develop relationships with stakeholders.

Course Commencement : Sep 2021

Study Campus

Jain (Deemed-to-be University)
No.17, Sheshadri Road
Gandhi Nagar
Bangalore - 560009
M: +91 7337620222


Admissions Office

Jain (Deemed-to-be University)
No.17, Sheshadri Road
Gandhi Nagar
Bangalore - 560009
M: +91 7337620222

Curriculum Structure
I Semester
  • Computer Applications for Business
  • Business Communication
  • Legal and Business Environment
  • Organization Design
  • Managerial Economics
  • Marketing Management
  • Organizational Behavior
  • Business Statistics and Analytics for Decision Making
  • Financial Reporting, Statements and Analysis
II Semester
  • Indian Financial System and Financial Markets
  • Corporate Social Responsibility and Sustainability
  • Marketing Research
  • Corporate Finance
  • Indian Economy and Policy
  • Human Resources Management
  • Organization Study
  • Consumer Behavior and CRM
  • Sports Merchandizing
  • Sports Financing
  • Sports Management and Sports Diplomacy
III Semester
  • Operations Management
  • Project Management
  • Management Skills for Effectiveness
  • Quantitative Techniques
  • E-Commerce for Sports
  • Retail Management for Sports
  • Brand Management for Sports
  • Sports Marketing
  • Integrated Marketing Communications
  • Indian Sports Management Activities
IV Semester
  • Entrepreneurship
  • Indian Ethos and Business Ethics
  • Corporate Strategy
  • SIP + Research
  • Services Management
  • Sports Analytics
  • Sports Marketing - II
  • Sports Media
Course Highlights
  • Students will learn managerial, communication, and personality development skills.
  • They will learn about financial and marketing techniques of managing sports brands and franchises.
  • Develop operational skills, practical expertise, innovative thinking ability, and leadership capabilities.
Career Enhancement Programs

Career enhancement programs are formulated as per current industry standards and reflect on our commitment to build a unique workforce, which will meet the challenges in the industry. Evaluation is based on internal assessment, seminars, and reports prepared by the students.

To keep them at the forefront of employability, the career enhancement program prepares students with the necessary soft skills such as communication, presentation, and public speaking skills, personality development, and interview techniques.

Career Outcomes

As the sports industry grows and becomes a major employer, specialized professionals to manage the day-to-day activities of sports teams and organizations are in demand. Graduates in sports management may find jobs in the following fields:

  • Sports Event Organizer
  • Project Manager
  • Communication/Advertising Manager
  • Sponsoring, Partnerships, and Merchandising Manager
  • Sports Consultant
  • Operations Manager
  • Sports Equipment Manager
  • Sports Organization Manager
  • Training Manager
  • Sports Celebrity Manager
  • Sports Expert