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Bachelor of Vocational Studies

Visual Communication
Course Commencement : June 2020

The minimum qualification to apply is 10+2 pass or equivalent examination (any stream).

Skill Campus

IIFA Lancaster Degree College
#5, Suvarna Jyothi Layout
Nagdevanahalli, Bengaluru - 560056
P : 08023241999

Admissions Office

JGI Knowledge Campus
# 44/4, District Fund Road, Jayanagar 9th Block Campus
Bengaluru - 560069
P : +91 80 4650 1782, 9606333101

B.Voc in visual communication affiliated to Jain (deemed-to-be-University) is a three years course. The visual communication curriculum has been analyzed and designed based on industry standards which covers the topics of introduction of communication, drawing, fundamentals of advertising, photography, film studies, media ethics, print production, web designing, commercial broadcasting and etc. Our Lecturers panel enables every student to learn the potential skills needed in the media field which greatly helps them to face all the challenges. Throughout the curriculum students will receive the complete knowledge of visual communication by undergoing regular assignments, practical, live projects, workshops and internships.

  • Innovative and Learning Practice

    Jain (Deemed-to-be University) places importance on quality and value when it comes to academics and is committed to providing students with knowledge and skills that are in demand, besides offering opportunities to learn a variety of new concepts and skills.

  • Supportive Environment (Infrastructure)

    Well–equipped digital classrooms, e-library, and state-of the-art-infrastructure are offered to create a unique academic ambience. The university has a multi-disciplinary approach to provide cutting edge quality education to students and enhance discipline, integrity, and the ability to think innovatively, to create future leaders who can be the driving force in the society.

  • Career Development Opportunities

    At Jain (Deemed-to-be University), students can build academic networks through seminars, conferences, university-industry interface, study-tours, and internships that bring endless opportunities to create great career paths.

  • Further Study Guidelines

    The graduate programs at Jain (Deemed-to-be University) offer a strong basic foundation for further studies. We help you develop career-specific skills and traits that are desirable in the industry.

  • Cohesive Certified Programs

    Apart from regular academic subjects, other certified programs are offered in association with global professional bodies. This is focused to develop career-specific skills, as well as to set intangible professional traits, which are in demand with employers.

Course Highlights
  • The students learn concepts of visual communication.
  • Techniques, skills, application that transform ideas making them look attractive.
  • Acquire the knowledge of electronic media.
  • Students learn various aspects of visual language, video communication, visual theory, graphic design styles etc.
Semesters I
  • English for Media Professionals
  • Graphics (Basic sketching and Human body in drawing)
  • Environmental Studies
  • GE-1
  • Anatomy Drawing / Still Life Drawing Lab
  • Visual literacy Lab
  • Animator / Character Designer / Roto Artist / Assistant Graphics Designer / Sound Editor
Semesters II
  • Writing for Media
  • Fundamentals of Advertising
  • Communicative English
  • GE-2
  • Advertising Lab
  • Multi-Media and Communication Lab
  • Animator / Character Designer / Roto Artist / Assistant Graphics Designer / Sound Editor
Semesters III
  • Audiography
  • Magazine Production Layout & Design
  • Film Language
  • GE-3
  • Audio Production Lab
  • Film Appreciation Lab
  • QP’s to be defined
Semesters IV
  • Photography
  • DSE1
  • DSE2
  • GE-4
  • Photography Lab
  • Media Planning
  • QP’s to be defined
Semesters V
  • Commercial Broadcasting
  • Film Marketing and Distribution
  • DSE-3
  • DSE-4
  • Internship
  • QP to be defined
Semesters VI
  • Integrated Marketing Communication
  • DSE-5
  • DSE-6
  • Lab Session
  • Final Project

Career enhancement programs are formulated as per current industry standards and reflect on our commitment to build a unique workforce, which will meet the challenges in the industry. Evaluation is based on internal assessment, seminars, and reports prepared by the students.

To keep them at the forefront of employability, the career enhancement program prepares students with the necessary soft skills such as communication, presentation, and public speaking skills, personality development, and interview techniques.

Students are well-trained by world-class lecturers and also encouraged to learn different technologies involved in the field of visual communication. On completing the B.Voc in visual communication, students get many opportunities to pursue a great career as a communication designer in the following industries such as advertising, film production houses, digital marketing agencies, news and media industry, TV broadcast groups, design studious and etc. Some of the job roles are graphic designer, web/app designer, advertising video editor, photo journalist art/design director, communications manager etc.