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M.A. Journalism and Mass Communication

Why take this course?

M.A. Journalism and Mass Communication - The media are among the most influential forces in society today. Whether you want to make the media or change them, this course will give you the necessary practical and critical skills. By building your media literacy and competencies, you'll not only gain a greater understanding of the world, but also develop important intellectual and transferable skills, so enhancing your employability. This course aims to produce confident, motivated graduates who are able to think for them and manage complex problems. The program in mass communication has a multi – pronged approach towards subjects like print, broadcast, video, graphics, film, and new - age media. The expansive, vital and rapidly changing roles of Mass Communication are covered in great depth. Students will burgeon into knowledgeable individuals, capable of rationally analysing complex issues and productively occupying media related positions.

What will I experience?

What opportunities might it lead to?

The strong influence that media holds over people’s life has also attracted many to start a career in Media & Entertainment. The business opportunities in Indian media and entertainment industry are enormous. There is untapped potential along with the good creativity talent. Good economy, FDI inflow, higher per capita income are the main reasons, because of which new media industries are opening up, thus giving good career in media industry.

Media and entertainment has various departments that you can fit yourself in such as marketing, technical, designing, managerial, editing, scaling, anchoring, acting, composing, directing, producing, editing and so on. One can work as a technical officer, Director, art director, general manager, print officer, supervisor, publication officer, reader, producer, editor, writer, stylist etc. You can for companies like Times of India, Hindustan Times, Tribune, Elle, Vogue, Motion Pictures, and news channels like Aaj Tak, IBN7, Times Now and all other entertainment channels or production houses like Illuminati, Yash Raj Films etc.

Degree Awarded

Master of Arts

Course Commencement

June 2020


Bachelor’s degree in any discipline with a minimum aggregate of 50%

Study Campus

Admissions Office

Curriculum Structure & Teaching

I Semester
  • Introduction to Communication
  • Reporting
  • Editing
  • Comparative Journalism
  • Media Laws
II Semester
  • Introduction to Radio and TV
  • Advertising
  • Public Relations
  • International Communication
  • New Media
III Semester
  • Communication Theories
  • Communication Research Methods
  • Film Studies
  • Development Communication
  • Specialization
  • Radio and Television
  • Print Media I
  • Advertising and PR I
IV Semester
  • Media & Culture
  • Business Journalism
  • Technical Writing
  • Dissertation
  • Specialization
  • Radio and Television
  • Print Media - I
  • Advertising and PR - I
Teaching and Assessment

A variety of engaging teaching methods like workshops, lectures, projects and seminars, are conducted from time to time at Jain (Deemed-to-be University). Our highly knowledgeable professors always make themselves available to students outside of the classroom, even beyond office hours and help the students to bring out the best in them. The faculty make it a point of connecting with their students to create a fulfilling academic experience. This allows to build a closer student-professor relationship

How are you assessed?

On this course you will encounter a balance of formal examinations and varied methods of coursework assessment including:

  • Internal tests
  • Assignments
  • Seminar presentation
  • Class tests
  • Preparatory theory and Practical examination
  • End term theory and Practical examination

Career Enhancement Programs

Semester I & II
- Graphic Design & Photography - 2 hrs practical training by professional trainers per week

Semester III & IV
- Certified Program in advertising & PR - Certification by the JU-CMS and an accredited Ad agency

Semester V & VI
- Practical training - 5 days in a week in chosen electives