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BMS in International Business with Chartered Institute of Marketing, UK *

Why take this course?

Globalization of business is a reality and it is going to remain that way - no matter which Government assumes office, whether you are a local or a multinational business, whether you belong to the public or private sector, or whether you are a corporate enterprises or a non-profit organization. An international business education can be the backbone for economic, political and social systems at all levels. And most jobs in international business will be done in one’s own community where the employee has to deal with a representative in another country who will liaise between the employee and the firm’s ultimate consumers. This course aims at preparing students to work in such an environment that requires people, who do not only have the basics of management, but also understand how to move in a diverse, multicultural world.

*The program is awaiting potential external accreditation from the Chartered Institute of Marketing, UK

What will I experience?

  • Familiarize yourself with the international business decision-making process and also understand how financial markets work.
  • Perform research projects to enhance your learning experience in an academic or commercial environment.
  • Experience teaching staff who bring professional or research expertise into their teaching.

What opportunities might it lead to?

An international business degree provides students with specialized skills and knowledge that are applicable to a variety of international business careers. These skills are in the areas of international business strategy, management, marketing, human resources, technology and the business processes required for public and private organizations effectively work in today’s global marketplace.

There is plenty you can do with an international business degree, as there are a growing number of international business career opportunities for those trained in this field. International business graduates have the skills required and cultural understanding necessary to succeed in a global business environment.

Graduates of international business programs may choose to pursue international business careers, such as International Account Executive, International Bank Manager or International Business Analyst, or they may decide to pursue careers outside of their field. With the knowledge, skills and competencies they acquire, the career path possibilities are numerous.

In addition to preparation for international business careers, an undergraduate international business education also prepares students for advanced academic study, such as study in an MBA program.

Degree Awarded

Bachelor of Commerce

Course Commencement

June 2020


The minimum qualification to apply is a PUC / ISC / CBSE or Equivalent stage.

Study Campus

  • School of Commerce Studies
  • # 44/4, District Fund Road
  • Jayanagar 9th Block Campus
  • Bangalore - 5600 69
  • P : + 91 80 46501738

Admissions Office

  • JGI Knowledge Campus
  • # 44/4, District Fund Road
  • Jayanagar 9th Block Campus
  • Bangalore - 5600 69
  • P : + 91 80466 50126

Curriculum Structure & Teaching

I Semester
  • English - I
  • Accounting –I
  • Management Concept and Practice
  • Managerial Economics
  • International Business Environment
  • Human History and Creativity
  • Value Enhancing Course (VEC):
    Human Values & Mind Management
II Semester
  • English II
  • Accounting II
  • Organizational Behavior and HRM
  • Quantitative Methods for International Business
  • Introduction to Business and Brands
  • Ideation and Creative Expression
  • Value Enhancing Course (VEC):
    Indian Constitution
III Semester
  • Fundamentals of Strategy
  • Marketing Management
  • Creative Communication I
  • Ethics, Values and Etiquette
  • Mass Media
  • Fundamentals of Foreign Trade
  • Value Enhancing Course (VEC):
    Computer Fundamentals
IV Semester
  • Psychology and Market Research
  • Persuasion and Salesmanship
  • Financial Management & Management Accounting
  • Creative Communication II
  • Experiential Branding
  • EXIM Procedures and Documentation
  • Value Enhancing Course (VEC):
    Environmental Science
V Semester
  • Taxation
  • Business Law
  • Teamwork and Cross-cultural Leadership
  • International Marketing
  • Project – I
VI Semester
  • Business Negotiation
  • Project Management
  • Digital Branding
  • International Financial Management
  • Project – II*
Teaching and Assessment

A variety of engaging teaching methods like workshops, lectures, projects and seminars, are conducted from time to time at Jain (Deemed-to-be University). Our highly knowledgeable professors always make themselves available to students outside of the classroom, even beyond office hours and help the students to bring out the best in them. The faculty make it a point of connecting with their students to create a fulfilling academic experience. This allows to build a closer student-professor relationship.

How are you assessed?

On this course you will encounter a balance of formal examinations and varied methods of coursework assessment including:

  • Internal tests
  • Assignments
  • Seminar presentation
  • Class tests
  • Preparatory theory and Practical examination
  • End term theory and Practical examination

Career Enhancement Programs

Apart from the main syllabus students can opt for various Career Enhancement programs. These Career Enhancement Programs are designed as per current industry standards. Each program spreads over two semesters and the students are evaluated at the end of each semester. Evaluation is based on internal assessment, seminars and reports.