Master of Business Administration

Marketing and Finance

Dual Specialisation

Eligibility

Students with any bachelor's degree with 50% aggregate and who have successfully cleared the competitive exams like CAT, MAT, CMAT, XAT, NMAT, and GMAT are entitled to apply. 

Overview

The JAIN (Deemed-to-be University), is one of the best MBA colleges in Kochi. The M.B.A. programme facilitated here specialises in marketing and finance. This extensive dual concentration is purposefully created to provide students with a strong foundation in both financial management concepts and marketing methods. With the help of the curriculum at the M.B.A. Marketing and Finance College in Kochi, ambitious professionals may learn the craft of crafting persuasive marketing campaigns and get insight into the complex financial factors that influence company choices. The dual concentration opens doors and qualifies graduates as dynamic leaders with the ability to combine financial savvy with marketing expertise. Obtain a strategic edge and improve your professional chances by specializing in both marketing and finance for your MBA.

Course Highlights

  • The programme offers a comprehensive curriculum covering core business principles along with specialised courses in Marketing and Finance. This ensures students have a strong foundation in all areas of business management.
  • Students take advanced courses tailored to each specialisation.
  • B.A. programmes emphasise experiential learning through case studies, simulations, and real-world projects. This hands-on approach helps students apply theoretical concepts to practical situations they may encounter in their careers.
  • Strong ties with industry partners facilitate guest lectures, workshops, and networking events, exposing students to industry trends and best practices.

Course Commencement : July 2024

Study Campus

JAIN (Deemed-to-be University), Kochi
Knowledge Park, Nirmal Infopark
Kakkanad, Kochi - 682 042
Telephone : 0484 435 5555
Email : [email protected]


student
Curriculum Structure
  • Business Economics
  • Statistics for Managers
  • Universal Values and Sustainability
  • Financial Reporting, Statements and Analysis
  • Marketing Management
  • Employee Behavior and Human Resource Practices
  • Open Elective
  • Business Communication & Report Writing
  • Business Research Methods
  • Project Centric Learning 1
  • Operations Research
  • Consumer Behaviour and Insights
  • Finance for Managers
  • Omni Channel Marketing
  • Investment Analysis and Portfolio Management
  • Sales Management
  • Indian Financial System and Financial Markets
  • Open Elective
  • Excel Skills for Sales and Marketing
  • Excel for Finance
  • Project Centric Learning 1
  • Strategic Management
  • Operations & Project Management
  • Business Law and Corporate Governance
  • Marketing of Services
  • Advertising and Public Relations
  • Project Appraisal and Finance
  • Wealth Management
  • Marketing Research Tools
  • Basic R for Finance
  • Summer Internship Project
  • Master Thesis
  • Project Centric Learning 2
  • Indian Economic Policies and Reforms
  • Global Marketing
  • Business-to-Business Marketing
  • Behavioural Finance
  • Fintech
  • Communicating with Customers
  • Python for Finance
  • Master Thesis
  • Project Centric Learning 2
Career Outcomes

After completing the course at the MBA Marketing and Finance College in Kochi, graduates have a wide array of prospects in various sectors and roles. Some potential career paths and opportunities include:

  • Marketing Financial Analyst
  • Brand Finance Manager
  • Investment Marketing Strategist
  • Product Manager - Financial Services
  • Financial Planning and Analysis (FP&A) Manager
  • Strategic Leadership Roles
  • Digital Marketing and Fintech Opportunities