B. Des (Interaction Design)

Course Overview

B.Des. in Interaction Design is a four year Bachelors of Degree program. The program has its first year as the foundation year and the next three year's specialization into Interaction Design. The program's unique offering is different professional electives which are specific to specialization. These professional electives are current trends followed in the industries. This helps in making students industry ready. The program also has one semester dedicated to internship which helps the students to get hands-on experience with the industry.

Course Highlights

Duration of Study: 4 Years (8 semesters)

Course Commencement

Date :

This program will lay the foundation for strategic research in the domain, understanding of design attributes, development and realization of lifestyle products and accessories for various niche markets.

  1. Candidates passed 10+2 / NIOS board with a minimum of 50% marks in aggregate in Arts, Science, Commerce or any other relevant stream and should have studied English as a mandatory course
    Candidates passed 3 year Diploma with a minimum of 50% marks in aggregate and should have studied English as a mandatory course.
  2. Candidates must have secured a rank in UCEED conducted by IDC of IIT- Bombay
    Possess a valid score in JET EXAM conducted by JAIN (Deemed-to-be University).
Selection Procedure

Applicant has to appear and clear the JET Exam,that includes

  1. Portfolio Review
  2. Personal Interview

Note : Candidates have to secure valid ranks in UCEED (for B. Des program) can directly attend the Portfolio review and Personal interview conduct by The School of Design, Media and Creative Arts. If not, they have to undertake the JET Exam conduct by The School of Design, Media and Creative Arts followed with Portfolio review and Personal interview to get qualify for the Design program.

Curriculum Structure

Candidates admitted into the B.Des. programs undergo a common Foundation Year of two semesters. Students undergo a rigorous and significantly hands-on year of immersion into developing their design sensitivities. At the JAIN School of Design Media and Creative Arts, we understand that, should the student's self-discovery of aptitude within the foundation year be different from the choice made during admission process, it is important for them to be given the opportunity to pursue their calling. Based on mutual availability of seats, requests for such change and relative merit, students could pursue a design stream they deem best. The courses students get to experience the design foundation through are:

Semester 1
  1. Design Sketching
  2. Photography and Videography
  3. Design History
  4. Design Elements Principles and Composition
  5. Craft Culture and Storytelling
  6. Language Course
  7. Mind Management and Human Values
Semester 2
  1. Design Drawing
  2. Space Form and Structure
  3. Media Appreciation
  4. Prototyping Materials and Processes
  5. Design Thinking
  6. Language Course
  7. Mind Management and Human Values
  8. Research and Entrepreneurship Project

Semester 3
  1. Typography
  2. Grids Layout and Composition
  3. UX Research Methods
  4. Human Computer Interaction
  5. Digital Tools and Techniques
  6. User Survey Methods
  7. Research and Entrepreneurship Project 2
  8. Open Elective
Semester 4
  1. Cognitive Ergonomics Tools and Techniques
  2. Information Visualization
  3. Data Analytics and Data Visualization
  4. User Interface Design
  5. Design Methods and Creativity
  6. Open Elective
  7. Constitutional Values
  8. Environmental Studies

Semester 5
  1. Design Research Project
  2. UI Guidelines and Applications
  3. Systems Thinking
  4. Behaviour Design
  5. Designing for Web Technologies
  6. Professional Elective - I
  7. Open Elective
Semester 6
  1. Evaluative Research
  2. Portfolio Making & Presentation
  3. Designing for Mobile Technologies
  4. Design with AI and IoT
  5. Professional Elective - II
  6. Open Elective

Semester 7
  1. Design Entrepreneurship
  2. Design Internship
  3. Design Management
  4. Service Design for Digital Media and Interactions
  5. Professional Elective - III
  6. Open Elective
Semester 8
  1. Graduation Design Project

Courses on offer are subject to change between semesters or academic years depending on relevant recommendations from experts in industry, academia and other important stakeholders

Exploring Opportunities Following B.Des

The students can work as

  1. User Experience Designer
  2. User Interaction Designer
  3. User Interface Designer
  4. User Researchers
  5. Digital Product Manager
  6. Digital Product Designers

Also prospective students can opt for higher education for their Masters after this course.

Career Path

Large number of Companies engaged in making Lifestyle Products, Accessories, will offer such Designers with an array of opportunities including

Design forecast, making of products out of natural material, ‘art / craft form’ products in mixed material, branding strategies for handicraft and handloom products, special category products for interior spaces, hospitality sector etc.

As career path or prospects, a Designer in this domain can reach up to the level of General Manager, Chief Designer or even Senior Vice President (Design)

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