B. Des (Communication Design)

Course Overview

The School of Design, Media, and Creative Arts (SDMCA) at JAIN (Deemed-to-be University) stands out as one of the best Communication Design colleges in Bangalore. The Bachelor of Design Communication Design is a dynamic four-year journey that hones creative talents and design skills. It blends theory with hands-on practice, preparing students for impactful careers in the world of visual communication.

B.Des Communication Design Course Highlights

This programme at one of the best Communication Design colleges in India and its comprehensive pedagogy will lay the foundation for strategic research in the domain, understanding of design attributes, and development and realisation of products and accessories for various niche markets. Being one of the top Communication Design colleges in Bangalore, the School of Design, Media, and Creative Arts at JAIN (Deemed-to-be University) (SDMCA) has a welcoming campus and a commendable learning curve the students are provided with through its innovative learning and teaching methodologies.

Course Commencement

Date : August 2024

Duration of Study:

4 Years (8 semesters)

Eligibility

Flourishing among several B Des Communication Design colleges in Bangalore the School of Design, Media, and Creative Arts (SDMCA) at JAIN (Deemed-to-be University) presents a competitive and enriching learning experience to students who wish to pursue a degree in communications from one of the top Communication Design colleges in India.

Students require the following basic eligibility criteria:

  1. Candidates passed 10+2 / NIOS board with a minimum of 50% marks in aggregate in Arts, Science, Commerce or any other relevant stream and should have studied English as a mandatory course

  2. (OR)
  3. Candidates passed a 3-year Diploma with a minimum of 50% marks in aggregate and should have studied English as a mandatory course.
  4. Candidates must have secured a rank in UCEED conducted by IDC of IIT- Bombay.

  5. (OR)
  6. Possess a valid score in the JET EXAM conducted by JAIN (Deemed-to-be University).

Selection Procedure

The applicant has to appear and clear the JET Exam, which includes:

  1. Portfolio Review
  2. Personal Interview

Note : Candidates have to secure valid ranks in UCEED (for the BDes program) and can directly attend the Portfolio review and Personal interview conducted by The School of Design, Media and Creative Arts. If not, they have to undertake the JET Exam conducted by The School of Design, Media and Creative Arts followed by a Portfolio review and Personal interview to qualify for the Design program.

Curriculum Structure

The Bachelor of Design (B.Des) programme in Communication Design at the School of Design, Media, and Creative Arts (SDMCA) at JAIN (Deemed-to-be University) offers a well-structured curriculum that initiates with a Common Foundation Year, consisting of two semesters. This makes it a class-apart making it one of the best colleges for Communication Design and this foundational phase provides rigorous, hands-on training to develop students' design sensibilities within one of the premier BDes Communication design colleges in Bangalore.

The curriculum accommodates the evolving interests of students; if a student's aptitude diverges from their initial choice, they may request to transition to a different design stream, subject to seat availability and merit considerations. This structure supports a dynamic and personalised educational experience in the field of design.

Semester 1

  1. Design Sketching
  2. Photography and Videography
  3. Design History
  4. Design Elements Principles and Composition
  5. Craft Culture and Storytelling
  6. Language Course
  7. Mind Management and Human Values

Semester 2

  1. Design Drawing
  2. Space Form and Structure
  3. Media Appreciation
  4. Prototyping Materials and Processes
  5. Design Thinking
  6. Language Course
  7. Mind Management and Human Values
  8. Research and Entrepreneurship Project

Semester 3

  1. Typography
  2. Grids Layout and Composition
  3. Digital Design 2D and 3D
  4. Brand Identity Design
  5. Introduction to Digital Media
  6. User Survey Methods
  7. Research and Entrepreneurship Project 2
  8. Open Elective

Semester 4

  1. Advanced Photography and Videography
  2. Information Visualization
  3. Printing Technology
  4. Design Methods and Creativity
  5. Environmental Science
  6. Constitutional Values
  7. Media Laws and Ethics
  8. Open Elective

Semester 5

  1. Design Research Project
  2. Behaviour Design
  3. Digital Editing
  4. Scriptwriting and Story Board
  5. Professional Elective 1
  6. Open Elective
  7. Research and Entrepreneurship Project 3

Semester 6

  1. Special Effects and Visual Effects
  2. Portfolio and Communication Skill
  3. Design Project
  4. Design with AI and IoT
  5. Professional Elective 2
  6. Open Elective

Semester 7

  1. Film Production Project
  2. Design Internship
  3. Design Management
  4. Design Entrepreneurship
  5. Professional Elective 3
  6. Open Elective

Semester 8

  1. Graduation Design Project

Note:
Courses on offer are subject to change between semesters or academic years depending on relevant recommendations from experts in industry, academia and other important stakeholders

Exploring Opportunities Following B.Des

As one of the top Communication design courses in Bangalore, graduates with a BDes in Communication Design degree possess a unique skill set that allows them to conceptualise, design, and develop innovative products. They work across consumer electronics, furniture, automotive, and more industries. Graduates can use their design skills to start their own design firms or product companies, bringing their innovative ideas to the market. Some opportunities and prospective roles that students can pursue after completing a BDes in Communication Design are:

  1. Graphic Designer
  2. Art Director
  3. UI/UX Designer
  4. Branding Specialist
  5. Illustrator
  6. Packaging Designer
  7. Web Designer
  8. Motion Graphics Designer
  9. Advertising Creative
  10. Freelance Designer

These roles span various industries and offer exciting career prospects in design agencies, advertising firms, tech companies, and more. Graduates are well-prepared to shape the visual landscape and excel in the competitive design industry.

Career Path

The Bachelor of Design program at the School of Design, Media, and Creative Arts (SDMCA) at JAIN (Deemed-to-be University) prepares students for a wide range of career opportunities in sectors such as Information Technology, Advertising, and Branding. Graduates can pursue roles in colour trend forecasting, branding and packaging, 2D layout design, photography, user interface (UI) and user experience (UX) design.

Additionally, they are equipped to work in areas such as information and communication graphics, data visualisation, online publication design, corporate identity development, and digital brand experience creation.

The curriculum also emphasizes immersive experience design, AI-based interfaces, tools and techniques for visual enhancement, instructional system design, as well as inclusive and service design for digital media and interactions, including advanced infographics. These competencies align with the increasing demand for professionals in Communication Design courses in Bangalore, effectively preparing students to excel in a dynamic creative landscape.

As a career path or prospect, a Designer in this domain can reach up to the level of General Manager (Design), Chief Designer or even Senior Vice President (Design).


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