M.A. User Experience and User Interface (UI/UX)

Course Overview

The two-year Masters in UI/UX Design is a postgraduate research-driven programme designed to develop UX strategists; capable of conceptualising, prototyping, testing, and deploying user-centred solutions across digital products, services, immersive environments, and accessible systems. Positioned among the leading masters programmes in UI/UX design in India, the curriculum integrates human-centred design, behavioural research, interactive systems thinking, and emerging technologies. Learners engage in studio-based projects that address real-world challenges, benefit from sustained industry mentorship, and complete a mandatory internship immersion. Recognised as one of the best MA UI/UX courses in Bangalore, the programme prepares graduates for professional practice in UX research, interaction design, service design, accessibility, and emerging immersive platforms, aligning with expectations of top MA UI/UX colleges in Bangalore and broader standards for a masters in user experience design in India.

Duration of Study:

2 Years (4 Semesters)

No. of Credits

80 credits (20 credits per semester)

Eligibility

  • A student who has passed a 3-year undergraduate degree (level 5.5, a total of 120 credits) shall be eligible for admission to 2-year MA programmes.
  • Preference will be given to candidates who have secured at least 50% marks (45% marks in case of candidates belonging to the reserved category) in the qualifying examination.

NOTE: However, students who have not studied the requisite courses from the discipline related to the respective programmes will have to undertake the prescribed bridge course(s).

Course Highlights

  • User Research and Experience Strategy: Advanced research methodologies, behavioural analysis, ethnographic studies, user personal development, journey mapping, empathy frameworks, and evidence-based design strategy form the foundation of this masters in UI/UX design, aligning with expectations from a masters in UI/UX design in India that emphasises research-led experience strategy.
  • Interaction Design and Prototyping: Interaction patterns, information architecture, wireframing, low- to high-fidelity prototyping, micro-interactions, responsive systems, and iterative design processes equip learners with core design capabilities expected from the best MA UI/UX course in Bangalore.
  • Human Factors and Cognitive Design: Cognitive psychology principles, perception and attention, mental models, human error analysis, ergonomics, and behaviour-driven interface design prepare learners to address complex human–computer interaction challenges within a rigorous masters in UI/UX design in India framework.
  • Inclusive and Accessible Design: Universal design principles, accessibility standards and guidelines, assistive technology integration, inclusive research methods, and designing for diverse abilities are embedded across the curriculum, reinforcing the human-centred ethos of this masters in UI/UX design.
  • Service Design and Systems Thinking: Service blueprinting, stakeholder mapping, touchpoint design, ecosystem analysis, co-creation workshops, and public service transformation enable learners to apply systems thinking across sectors, a defining strength of the best MA UI/UX course in Bangalore.
  • Immersive and Emerging Experiences: Extended reality (XR) design, spatial interfaces, metaverse environments, immersive storytelling, 3D interaction paradigms, and future-facing platforms prepare graduates to engage with next-generation technologies within a contemporary masters in UI/UX design in India.
  • Scalable Design Systems and Visual Language: Component libraries, design tokens, visual consistency frameworks, documentation standards, design operations, and cross-platform design governance develop system-level thinking expected of graduates from a leading masters in UI/UX design programme.
  • Data Visualisation and Motion Design: Information design principles, data storytelling, interactive visualisations, dashboard design, motion for UI, animation principles, and temporal design strengthen analytical and narrative capabilities aligned with the outcomes of the best MA UI/UX course in Bangalore.
  • Usability Evaluation and Testing: Heuristic evaluation, A/B testing, analytics interpretation, eye-tracking studies, remote testing methods, and iterative validation frameworks reinforce evidence-based decision-making central to a robust masters in UI/UX design in India.
  • Professional Practice and Industry Integration: UX leadership, interdisciplinary team collaboration, stakeholder management, ethical design considerations, portfolio development, and strategic design consulting prepare learners for professional practice, reflecting the applied focus of a high-impact masters in UI/UX design.

Curriculum Structure

Semester 1

  1. Visual Language
  2. Experience Research & Design
  3. UX Research Methods
  4. Interactive Information Design
  5. UX Studio 1: Research-Driven UX Solution

Semester 2

  1. Prototype Design
  2. Human Factors in Interactive Systems
  3. Service Systems
  4. Inclusive Experience
  5. UX Studio 2: Public Service or System Projects for Accessibility

Semester 3

  1. Immersive Experience
  2. Usability Testing
  3. Scalable Design
  4. Professional Elective: Motion Design and Animation for UI / Data Visualisation Design
  5. UX Studio 3: Futuristic Technology

Semester 4

  1. Internship
  2. Graduation Project
  3. Open Elective 1
  4. Open Elective 2

Career Enhancement Programmes

  • Studio-Led Portfolio and Jury Culture: Every semester includes studio outputs with external juries to develop professional rigour, critique literacy, and market-ready portfolios.
  • AI and Contemporary Design Workflows: Learners build fluency in AI-assisted ideation, rapid prototyping, generative exploration, and responsible use of emerging tools without compromising fundamentals.
  • Interdisciplinary Collaboration: Projects are designed to collaborate with peers across media arts, creative technology, film, animation, and product/UX domains mirroring contemporary creative ecosystems.
  • Entrepreneurship Pathway: A structured progression from freelance readiness to micro-studio / startup launch through mentorship, business modules, and an entrepreneurship capstone.
  • Human-Centred and Inclusive Design Ethos: Design solutions are grounded in rigorous user research, accessibility principles, and ethical frameworks ensuring experiences are equitable, inclusive, and respectful of diverse user needs and contexts.
  • Studio-Based Real-World Problem Solving: Every semester includes industry-aligned studio projects addressing live challenges in public services, healthcare, education, retail, and accessibility culminating in juried critiques and stakeholder presentations that build professional rigour and design accountability.
  • Research-Driven UX Methodology: Learners master mixed-method research approaches, including ethnography, usability testing, behavioural analysis, participatory design, and data-informed evaluation developing both strategic thinking and hands-on research capabilities.
  • Specialisation in Emerging Experience Platforms: Advanced focus on immersive environments, metaverse applications, AR/VR interfaces, spatial design, and future-facing interaction paradigms preparing graduates to lead in next-generation experience design.
  • Mandatory Industry Immersion: A dedicated internship semester ensures real-world exposure to product teams, design studios, research agencies, or service design consultancies building professional networks, domain expertise, and employment readiness.
  • Interdisciplinary and Service-Oriented Learning: Projects integrate insights from psychology, business strategy, technology development, and social innovation mirroring the collaborative nature of contemporary UX practice and the transformation of service design.
  • Portfolio of Specialised Domain Expertise: Graduation projects and studio work allow learners to build concentrated portfolios in areas such as accessibility, educational technology, immersive retail, healthcare UX, or data-driven platforms enhancing career positioning and thought leadership.

Programme Educational Objectives (PEOs)

  • PEO1: Research-Driven UX Practice
    Apply advanced user research methodologies and behavioural insights to design evidence-based, human-centred experiences across digital, immersive, and service platforms.
  • PEO2: Technical and Systems Expertise
    Demonstrate proficiency in interaction design, prototyping, design systems, accessibility standards, and emerging technologies to deliver scalable, high-quality user experiences.
  • PEO3: Inclusive and Ethical Leadership
    Evaluate and advocate for inclusive design, accessibility, and ethical practices that ensure equitable experiences for diverse user populations and social contexts.
  • PEO4: Professional and Strategic Excellence
    Lead interdisciplinary UX teams, manage complex projects, communicate design strategy, and integrate effectively within product development and organisational ecosystems.
  • PEO5: Innovation and Lifelong Learning
    Engage critically with emerging platforms, evolving methodologies, and interdisciplinary research to drive innovation and maintain thought leadership in user experience design.

Programme Outcomes (POs)

  • P01: User Research and Analysis
    Conduct comprehensive user research using qualitative and quantitative methods, synthesising findings into personas, journey maps, and actionable design insights.
  • P02: Interaction and Interface Design
    Design intuitive, efficient, and engaging user interfaces by applying interaction design principles, information architecture, and visual design systems across platforms.
  • P03: Prototyping and Iterative Design
    Develop prototypes from low to high fidelity, validate solutions through usability testing and user feedback, and refine designs through iterative processes.
  • P04: Inclusive and Accessible Design
    Create accessible and inclusive experiences by applying universal design principles, WCAG standards, and human factors engineering to meet diverse user needs.
  • P05: Service and Systems Thinking
    Analyse and design complex service systems using service blueprints, touchpoint analysis, and stakeholder mapping to optimise end-to-end user experiences.
  • P06: Emerging and Immersive Experiences
    Design experiences for immersive environments, extended reality (XR), and future-facing platforms by applying spatial design and 3D interaction paradigms.
  • P07: Interdisciplinary Collaboration and Teamwork
    Collaborate effectively in interdisciplinary teams with developers, researchers, product managers, and stakeholders to deliver integrated user experience solutions.
  • P08: Professional Practice and Communication
    Communicate design rationale effectively through documentation, presentations, case studies, and stakeholder engagement while demonstrating industry readiness through portfolios and real-world projects.
  • P09: Entrepreneurship and Career Pathways
    Pursue employment, independent consultancy, or entrepreneurship pathways with strategic planning, professional capability, and ethical innovation practices.

Career Outcomes

Graduates of the MA in User Experience and User Interface (UI/UX) are well-prepared for diverse and evolving professional pathways, including:

  • Core Discipline Careers
    Graduates in this domain shape and advance the fundamental practice of UX and UI design across digital, service, and immersive platforms. They conceptualise, prototype, and implement user-centred solutions, balancing aesthetic clarity with functional efficiency. Through rigorous research, usability evaluation, and iterative design, they create interfaces and experiences that are accessible, inclusive, and aligned with ethical design principles. Early-career professionals typically occupy roles such as Junior UX Designer, UI Designer, Interaction Designer, Wireframe Specialist, Prototyping Designer, Accessibility Designer, or UX Designer (Junior), contributing to product teams in technology companies while building foundational expertise in human-centred design.
  • Digital & Emerging Roles
    In fast-evolving digital ecosystems, graduates drive innovation by integrating immersive technologies, AR/VR environments, and AI-assisted design tools into experience solutions. They design spatial and interactive environments, experiment with future-facing interaction paradigms, and translate complex datasets into intuitive visual narratives. Roles such as Product Designer (Junior), UX Researcher (Data-Driven), and UI/UX Designer (Interface & Experience) enable them to combine technical skills, creative problem-solving, and research literacy to influence next-generation platforms.
  • Research & Evidence-Based Practice
    Graduates engage in applied research, combining qualitative and quantitative methodologies to inform design strategy and policy. They analyse user behaviour, synthesise insights, and generate evidence-based recommendations for organisations, contributing to inclusive system development, service optimisation, and technology-enhanced learning or accessibility initiatives. Early- and mid-career roles may include Usability Analyst, Design Researcher, or Service Design Associate, in which they translate research into actionable design solutions.
  • Industry & Applied Roles
    Within industry settings, graduates lead design systems, service blueprints, and interactive product development. They collaborate with multidisciplinary teams, communicate design rationale to stakeholders, and integrate ethical, human-centred principles into business and organisational strategies. Graduates may work as Design System Architect/Designer, UX Strategist, or Product Designer, influencing user experience at scale across sectors such as startups, design agencies, specialised technology companies, and commercial enterprises.
  • Entrepreneurial & Strategic Pathways
    Graduates leverage their expertise to establish consultancies, micro-studios, or innovation-led start-ups. They translate design thinking into business strategy, identify emerging market opportunities, and develop portfolio-driven ventures that balance creative vision with professional responsibility. Roles such as Freelance UX Consultant exemplify the ability to provide independent client advice, manage projects, and deliver strategic design solutions. This pathway emphasises adaptable, sustainable, and user-centred innovation.
  • Forward-Looking Impact
    Across all pathways, graduates emerge as adaptable, research-literate, and ethically grounded professionals, capable of navigating technological change, interdisciplinary challenges, and societal needs. Their skillsets in user-centred strategy, evidence-based design, and immersive experience development ensure long-term relevance, empowering them to lead, innovate, and shape inclusive digital futures.

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