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Bachelor of Science in Design

Specialization in Brand Identity and Visual Communication

Course Commencement : SEP 2020
Eligibility

The minimum qualification to apply is 10+2 with 65% aggregate and above in Science/Commerce/Arts from PUC / ISC / CBSE or an equivalent board. The candidate must be proficient in English language

Study Campus

840/12/2
Sugatta Village
Hunasamaranahalli post
Jala Hobli
Bangalore - 562157

Admissions Office

JGI Knowledge Campus
#44/4, District Fund Road
Jayanagar 9th Block Campus
Bangalore - 5600 69
P+ 91 80 46501738

This is a dual certification program where the students will receive a degree in Bachelor of Science in Design with Specialization in Brand Identity and Visual Communication along with an accredited French certificate from the reputed Strate School of Design in Paris.

Through this program student will learn the concepts of branding and identity design of products, brands, services, and even organizations. Students will also learn to design and create brand value for an unforgettable experience between brands and their customers by stimulating their imagination.

I Semester
  • Languages
  • English 01
  • Core Papers
  • Perspective -I
  • Graphic KIT - I
  • Sculpture - I
  • Material & Process - I
  • Creative Writing Culture KIT - I
  • Generic Elective (GE)
  • Art History - I / SCIENCE- I
  • Calligraphy / Typography
  • Strate Specific Value Added Courses
  • Design Project Methodology - I
  • Professional Mentoring Conferences By International Experts
  • Specific Review For International Design Championship/Contest
II Semester
  • Languages
  • English - II
  • Core Papers
  • Perspective –II
  • Graphic KIT – II
  • Design Project Methodology – II
  • Sculpture –II 1
  • Generic Elective (GE)
  • Art History - II / SCIENCE- II
  • Ability Enhancing Compulsary Courses
  • Mind Management & Human Values
  • Strate Specific Value Added Courses
  • Discovery and Initiation –I
  • Discovery and Initiation –II
  • Professional Mentoring Conferences by International Experts
  • Specific Review for International Design Championship/CONTEST
III Semester
  • Core Papers
  • Graphic KIT -III
  • Creativity Writing Culture KIT -II
  • 2D & 3D – I
  • 2D & 3D – I LAB
  • Material & Process
  • Models & Prototypes
  • Generic Elective (GE)
  • Ethnography-Sociology - I /Psycho – I
  • Marketing - I / Ergonomics - I
  • Typography - I / Calligraphy- I
  • Skill Enhancement Course
  • French - I / Spanish - I
  • Major Selection Project - I / Industry Project - I
  • Strate Specific Value Added Courses
  • Major Selection Project - I / Industry Project - I
  • Professional Mentoring Conferences By International Experts
IV Semester
  • Core Papers
  • Graphic Design
  • 2D & 3D - II
  • 2D & 3D – II LAB
  • Professionalism
  • Models & Prototypes
  • Generic Elective
  • Ethnography-Sociology - II /Psycho-II
  • Skill Enhancement Course
  • Design Workshop / How To Make Prototypes
  • Environment Studies
  • French - II / Spanish - II
  • Strate Specific Value Added Courses
  • Major Selection Project - II / Industry Project - I
  • Reality Design / Methodology And Process
  • Professional Mentoring Conferences By International Experts
  • Specific Review For International Design Championship/Contest
V Semester
  • Specialization
  • Identity, Eco-Design & Culture
  • Materials - Identity
  • Creativity
  • Graphic Design Advanced
  • 3D (RHINO / VRAY) + PICADOR
  • Rough & Typo
  • Generic Elective
  • Ethnography-Sociology -II /Psycho- II
  • Marketing – II / Ergonomics -II
  • Skill Enhancement Course
  • Communicative English
  • Strate Specific Value Added Courses
  • Industrial Projects - I
  • Viva
  • Report
  • Professional Mentoring Conferences By International Experts
VI Semester
  • Specialization
  • Internship
  • Industrial Projects - II
  • Strate Specific Value Added Courses
  • Industrial Projects - I
  • Professional Mentoring Conferences By International Experts
  • Specific Review For International Design Championship/Contest

These programs are formulated as per current industry standards and reflect our commitment to build a unique workforce, which will meet the challenges in the industry. Evaluation is based on internal assessment, seminars, assignments, practical and theory examination and reports prepared by the students. To keep them at the forefront of employability, the career enhancement program equips students with the necessary soft skills such as communication, presentation, and public speaking skills, personality development, and interview techniques.

Graduates in this program can seek career opportunities as Design assistant, Senior designer, Lead designer, Design Manager Communication Designer, Visual Designer, Art Production Manager, Brand Identity Designer, Broadcast Designer, Logo Designer, Visual Image Developer, Production Designer, Layout Designer and many more.