BBA in Sports Management

Bachelor of Business Administration (Honours / Honours with Research)

Sports Management


Eligibility

The minimum qualification required to apply is a pass in the 10+2 examination in Science / Commerce/ Arts from PUC / ISC / CBSE or equivalent board.

Overview

The Bachelor of Business Administration with a specialisation in sports management is designed to prepare students for a management career in professional sports and recreation business. The programme focuses on providing core educational skills, foundational understanding, and practice by allowing students to engage in experiential learning along with being made aware of the best practices observed in the business, related sports domains, and other allied industry partners. The course structure, vetted by industry specialists and academic experts, will offer aspirants the skills, capabilities, and personality that are required in the sports industry. Students pursuing the BBA in Sports Management will engage in a challenging, exciting, academically demanding, and relevant programme of study. The programme will comprise of approaches embedding work-related learning culture within the curriculum with classes, live sports, event management projects, industry mentoring, industry-based seminars, and case studies. Students will be offered hands-on training through event simulations, interactions with sports personalities and executives from the industry, field trips, and opportunities to participate in international and national competitions as well as placement possibilities with leading sports organisations worldwide.

Description

3 Year Degree programme

4 Years Honours/Honours with Research programme

Award

Bachelor of Business Administration (Sports Management)

Bachelor of Business Administration (Honours/Honours with Research)

No of Credits

120 minimum and as specified

160 minimum and as specified

Eligibility

As per University norms

For Honours with Research, minimum CGPA eligibility will apply

Program code: 006
Course Commencement : August 2025

Study Campus

Center for Management Studies
JAIN(Deemed-to-be University)
#133, Lalbagh Road
Bangalore – 560027
P: 080-46501738/080 - 43430200/201
E: [email protected]
W : cms.ac.in


Admissions Office

JAIN Knowledge Campus
# 44/4, District Fund Road
Jayanagar 9th Block Campus
Bengaluru - 560069
P : 080 - 46501738 / 7337614222

Curriculum Structure
  • Core Papers
  • Business Management
  • Quantitative Techniques - I
  • Financial Accounting
  • Business Trends
  • Language
  • English - I
  • Generic Elective (GE)
  • Language - I
  • Core Papers
  • Business Economics
  • Cost and Management Accounting
  • Quantitative Techniques - II
  • Language
  • English - II
  • Generic Elective (GE)
  • Language - II
  • Skill Enhancement Course (SEC)
  • Mind Management and Human Values
  • Core Papers
  • Marketing Management
  • Human Resource Management
  • Entrepreneurship Development
  • Corporate Accounting
  • Ability Enhancement Course (AEC)
  • Environmental Studies
  • Skill Enhancement Course (SEC)
  • Ethics and Values
  • Core Papers
  • Research Methodology
  • Business Law
  • Production and Operations Management
  • Business Finance
  • Ability Enhancement Course (AEC)
  • Communicative English
  • Skill Enhancement Course (SEC)
  • Spanish / French /Case Analysis
  • Core Papers
  • International Business
  • Core Elective
  • CE-1
  • CE-2
  • Generic Elective (GE)
  • Food, Nutrition and Fitness
  • Ability Enhancement Course (AEC)
  • Communicative English
  • Discipline Specific Course (DSC)
  • DSE-1
  • DSE-2
  • DSE-3
  • Core
  • Corporate Governance
  • Business Taxation
  • Skill Enhancement Course (SEC)
  • Rules for Sports
  • Generic Elective (GE)
  • Management Information System – ERP
  • Discipline Specific Course(DSC)
  • DSE – 4
  • DSE – 5
Career Enhancement Programs

On successful completion of the programme, students will be able to:

  • To evaluate concepts worldwide, a key aspect of the BBA Honours with a focus on Sports Management, use of essential analysis skills when dealing with sports contexts.

  • The key skills that are taught in the BBA in Sports Management course are to communicate ideas effectively using various media for formal situations.

  • Fostering teamwork and leadership skills, respecting diversity of views.
     
  • Manage professional development for a career in sports, taking into account progress.

  • To successfully manage sports operations, assess business opportunities and evaluate strategic matters, synergise the academic concepts.
Career Outcomes

Exploring Opportunities after Bachelor of Business Administration in Sports Management

The programme will qualify students to become management professionals and learn about the application of finance, marketing, law, and business in the field of sports. On completion of the course, graduates can work in the sports management industry and find employment in the role of managers, coaches, and marketing and public relations specialists.