Bachelor of Business Administration (Honours / Honours with Research)

Events, Entertainment and Media Management


Eligibility

The minimum qualification required to apply is a pass in the 10+2 examination in Science / Commerce/ Arts from PUC / ISC / CBSE or equivalent board.

Overview

The Bachelor of Business Administration in Events, Entertainment and Media Management is a comprehensive Programme developed by the National Education Policy (NEP). The BBA in Event Management Specialisation covers core theory and practical training in Conceptualising, Designing, Sales, Planning, Administration, Production, and Executing event scenarios. The course is designed and taught by practising event industry experts and eminent game-changers from Mumbai and across India who are experienced in the events, media, and entertainment industry, giving you a real-world understanding of the business.

If you are looking for BBA in Event Management, this program stands out as one of the best BBA Event Management colleges in India, particularly for those seeking a degree from top colleges for BBA in Event Management in Bangalore. It also offers an in-depth study of BBA Event Management subjects, making it ideal for students searching for the best BBA event management colleges in India or across India.

Key industry experts such as Sabbas Joseph - Wizcraft, Viraf Sarkari - Wizcraft, Sushma Gaikwad - Ice Global, Pramod Gaikwad - Ice Global, Andre Timmins - Wizcraft, Samit Garg - E-Factor Entertainment, Mahesh Shirodkar - Tamarind Global, Roshan Abbas - Geometry Encompass, Brian Tellis - Fountainhead MKTG, Oum Pradutt - Phase 1 Events & Entertainment Pvt Ltd, Raj Nayak - House of Cheer, Anuja Choudhary - Wispk, Tabassum Modi - Victor Tango Entertainment Pvt Ltd, Tarsame Mittal - TM Talent Management, Khantil Mehta - Go Bananas, and Neha Seth Arora - Varvadhu will be teaching the students of this course, providing an unparalleled opportunity for those aiming to enrol in BBA in Event Management colleges in Bangalore or elsewhere.

The event management course extends work-based learning opportunities tailored to the curriculum, allowing you to experience and learn about various events.

Program code: 006
Course Commencement : Aug 2026

Study Campus

Center for Management Studies
JAIN(Deemed-to-be University)
#133, Lalbagh Road
Bangalore – 560027
P: 080-46501738/080 - 43430200/201
E: info@cms.ac.in
W : cms.ac.in


Admissions Office

JAIN Knowledge Campus
# 44/4, District Fund Road
Jayanagar 9th Block Campus
Bengaluru - 560069
P : 080 - 46501738 / 7337614222

Curriculum Structure

  • Ethics for Business
  • Quantitative Techniques for Decision making
  • Business Accounting
  • Introduction to Experiential Management
  • General English
  • Mind Management and Human Values - 1
  • Languages - I (Hindi, Kannada, Sanskrit, Additional English)
  • Open Elective
  • Entrepreneur Essentials

  • Human Resource Management
  • Introduction to Creativity & Project Management
  • Modern Marketing
  • Languages - II (Hindi, Kannada, Sanskrit, Additional English)
  • Mind Management and Human Values - 2
  • Business Communication
  • Open Elective
  • Entrepreneur Essentials

  • Emerging Technologies
  • Environmental Studies
  • Major Elective:
  • Introduction to Wedding Management/ Essentials of F&B Management
  • Minor Specialization:
  • Marketing/ Human Resource/International Business/Supply Chain (Logistics) / Finance
  • Open Elective
  • Projects / Internships
  • Entrepreneur Essentials

  • Indian Constitution
  • Indian Bazaar
  • Major Elective:
  • Entertainment & Show Management / Event Marketing & Sponsorship / Technical &
  • Production Management in Events
  • Minor Specialization:
  • Marketing/ Human Resource/International Business/Supply Chain (Logistics) / Finance
  • Entrepreneur Essentials

  • Management Accounting
  • Income Tax-I
  • Strategic Management
  • Major Elective:
  • Experiential Marketing / Multimedia Technology in Events / MICE -  Conceptualization and  
  • Planning /Public Events & Mega Productions Conceptualization & Planning
  • Minor Specialization
  • Marketing/ Human Resource/International Business/Supply Chain (Logistics)/ Finance
  • Entrepreneur Essentials

  • Income Tax – II
  • Legal Aspects of Business
  • Major Elective:
  • Event Entrepreneurship, Ethics, Legal & Compliance /Career Readiness / Event Assessment, Risk
  • Management & Health & Safety / Vendor Management, Venue Selection, Destination
  • Management
  • Minor Specialization:
  • Marketing/ Human Resource/International Business/Supply Chain (Logistics) / Finance
  • Entrepreneur Essentials

*Semester VII and VIII curricula will be available shortly.

Course Highlights

  • Opportunity to learn the art of producing high-quality events from the pioneers of the events, entertainment, and media industry at some of the best colleges for BBA in event management.

  • Opportunity to get expert insights and training from dedicated industry faculty, both on campus and online, from various fields in the experiential business, ensuring a comprehensive learning experience in one of the best BBA programs in event management in Bangalore.

  • Opportunity to develop skills to handle large-scale events with complete ease and personalisation at one of the leading colleges for BBA in Event Management.

  • Opportunity to gain best-in-class hands-on learning through simulations, workshops, and site visits with the best BBA in Event Management in Bangalore, preparing you for a successful career in event management.

Career Enhancement Programs

This comprehensive BBA Honours course in Event Management is designed to launch you into the world of events. It aims to equip you with the knowledge and tools required to develop, design, and execute events and create an explosion of curated content. At the end of the programme, the student will be able to develop industry-relevant skills and build a rewarding career.

Career Outcomes

Exploring Opportunities after Bachelor of Business Administration in Events, Entertainment and Media Management

The students can work with leading event management companies after completing the course.

Key job roles:

  • Brand Management Professional

  • Event Creative Director & Designer

  • Wedding Planner

  • Client Servicing Manager

  • Event Planner & Coordinator

  • Public Relations Officer

  • Hospitality Manager

  • Artiste Manage

  • Corporate Communications Specialist

  • Resource Purchase Manager

FAQ's

What is a BBA in Event Management?


BBA in Event Management t is a three-year undergraduate degree that combines business management skills with specialised knowledge of event planning and management.

Does Event Management have scope?


Yes. Event Management has a wide scope. It is a growing field in India that allows individuals to explore career opportunities across a variety of industries, such as corporate, entertainment, non-profit, tourism, and more.

Is Event Management a good job?


Yes. Event Management can be a rewarding career option if students enjoy being creative, organising details, working with people, managing tight deadlines, and thriving in a fast-paced environment with diverse challenges.

What is the qualification for Event Management?


To become an event manager, students need to get a diploma or a bachelor's degree, such as a BBA in Event Management, followed by a Master's degree in the relevant field.

Does Event Management pay well?


The average annual salary of an experienced event manager in India is approximately 11.2 Lacs. As event management is a growing field, the demand for skilled professionals will likely grow in the coming years.

What is a Media Management course?


The Media Management course is a study programme that teaches individuals how to plan, coordinate, and control media activities on various media platforms, ranging from television to print media, radio, and digital media.