Bachelor of Management Studies (BMS)

Digital Business integrated with HETIC France School of Digital Leadership

Course code : 9A07
Course Commencement : July 2022

The minimum qualification to apply is a pass in the 10+2 examination in Science or Commerce or Arts from PUC / ISC / CBSE or an equivalent board. A course recognized equivalent there to by the University.

Study Campus

Galileo Global Campus
Sugatta, 6th Cross Rd,
Near Royal Palm aeroville,
Yelahanka, Bengaluru,
Karnataka 560064

Admissions Office

JGI Knowledge Campus
# 44/4, District Fund Road
Jayanagar 9th Block Campus
Bangalore - 5600 69
P : +91 7337896232
P : +91 7337879681

BMS in Digital Business program offered by JAIN (Deemed-to-be University) in partnership with HETIC France School of Digital Leadership, a renowned Technology and Digital Business institute located in Paris, will help students gain a solid base in business awareness and skills before concentrating on digital business management in the second and third years.

One of the core courses in this program understands the philosophy and concepts of management and applying them to business situations, which provides students with organizational and cultural insights into the corporate environment.

  • Innovative and Learning Practice

    Jain (Deemed-to-be University) places importance on quality and value when it comes to academics and is committed to providing students with knowledge and skills that are in demand, besides offering opportunities to learn a variety of new concepts and skills.

  • Supportive Environment (Infrastructure)

    Jain (Deemed-to-be University) has a multi-disciplinary approach to provide cutting edge quality education to students and enhance discipline, integrity, and the ability to think innovatively. The University aims to create future leaders, who can be the driving force in the society.

  • Career Development Opportunities

    At Jain (Deemed-to-be University), students can build academic networks through seminars, conferences, University-Industry interface, study-tours, student-exchange programs, and internships that bring endless opportunities to create great career paths.

  • Further Study Guidelines

    The graduate programs at Jain (Deemed-to-be University) offer a strong basic foundation for further studies. We help you develop career-specific skills and traits that are desired in the industry.

Course Highlights
  • Learn the philosophy and concepts of management and applying them to business situations
  • Work on business case studies and put theory into practice.
  • Receive training in soft skills
  • Students will be equipped with knowledge on technology and skills of digital business
Semester I
  • English – I
  • Core Papers
  • Management Concepts
  • Managerial Economics
  • Business Research Methods
  • Core Elective (CE)
  • Introduction to Programming
  • Generic Elective (GE)
  • Language – French I
Semester II
  • English – II
  • Core Papers
  • Fundamentals of Financial Accounting
  • Marketing Management
  • Human Resource Management
  • Core Elective (CE)
  • Managing Technology Business
  • Web Development
  • Skill Enhancement Course (SEC)
  • Digital Entrepreneurship (with focus on Digital Businesses)
Semester III
  • Core Papers
  • Digital Marketing
  • Financial Management
  • Strategic Management
  • Ability Enhancement Course (AECC)
  • Communicative English
  • Skill Enhancement Course (SEC)
  • Creativity and Innovation Management / UI-UX Design for Business
  • Professional Effectiveness/ Mind Management and Human Values
  • Generic Elective (GE)
  • Language – French 2
Semester IV
  • Retail and Supply Chain Management
  • Business Taxation (with GST)
  • Business Negotiations
  • Ability Enhancement Course (AECC)
  • Environment Studies
  • Skill Enhancement Course (SEC)
  • New Media Management
  • General Elective (GE)
  • Ethics & Values
  • Management Information System
Semester V
  • Core Electives (CE)
  • Services Marketing and E-commerce
  • Managing Virtual Organizations
  • Discipline Specific Elective (DSE)
  • Emerging Technologies (IoT)
  • Emerging Technologies (Cloud)
  • Digital Consumer and Digital Branding
Semester VI
  • Core Electives (CE)
  • Digital Transformation Management
  • Knowledge Management
  • Discipline Specific Elective (DSE)
  • Emerging Technologies (Robotics)
  • Emerging Technologies (AI)
  • Emerging Technologies (AR/VR)

Career enhancement programs are formulated as per current industry standards and reflect on our commitment to build a unique workforce, which will meet the challenges in the industry. Evaluation is based on internal assessment, seminars, and reports prepared by the students.

To keep them at the forefront of employability, the career enhancement program prepares students with the necessary soft skills such as communication, presentation, and public speaking skills, personality development, and interview techniques.

Top names in retail, finance, consumer, IT, Telecom, and other industries are looking for professionals with digital expertise in technology, design, marketing, business management, customer acquisition, and operations, among other areas. In India, there are numerous opportunities for entrepreneurs to create digital products and services.