The minimum qualification required to apply is a pass in the 10+2 Science/ Commerce or Arts examination from PUC / ISC / CBSE or an equivalent board. A course recognised as equivalent thereto by the University.
The Bachelor of Management Studies (BMS) programme in international marketing prepares students for success in the global business arena. It combines essential business management principles with specialised international marketing strategies. Emphasising practical experiences, including internships and industry collaborations, the programme ensures the application of classroom knowledge to real-world scenarios.
Upon completing the three-year programme, students will be awarded the Bachelor of Management Studies (BMS) in International Marketing, accompanied by PricewaterhouseCoopers (PwC) certification.
The fourth year of BMS (Hons) provides specialised knowledge and skills. Emphasis is also placed on developing entrepreneurial mindsets, analytical skills, and technology integration. To prepare students for the dynamic professional world, students are exposed to global frameworks, monetary designs, and business standards. The BMS course in international marketing is a comprehensive programme combining theoretical knowledge with practical applications in international marketing management, offering a well-rounded education to those who wish to become professionals.
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Description |
3 years Degree programme |
4 years Honours / Honours with Research programme |
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Award |
Bachelor of Management Studies in International Marketing |
Bachelor of Management Studies (Honours / Honours with Research) in International Marketing |
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No. of Credits |
120 minimum and as specified |
160 minimum and as specified |
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Eligibility |
As per University norms |
For Honours with Research, minimum GPA eligibility will apply |
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Program |
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2025 Batch |
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Semester |
Certification after Graduation |
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BMS IM |
1 |
Industry integration with PWC |
International Marketing |
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2 |
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3 |
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4 |
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5 |
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6 |
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School of Commerce Studies
# 44/4, District Fund Road
Jayanagar 9th Block Campus
Bangalore - 5600 69
P: + 91 80 46501738
JAIN Knowledge Campus
# 44/4, District Fund Road
Jayanagar 9th Block Campus
Bangalore - 5600 69
P : +91 63664 83637
Global Perspectives: The BMS course offered by the colleges in Bangalore provides a holistic view of the worldwide business environment, covering market diversity cultural and economic developments.
Practical Application: Gain hands-on experience by applying theoretical knowledge in real-world settings, utilising internships, case studies, and collaborative projects to develop practical skills crucial for success in the global business landscape.
Industry-Aligned Networking: To ensure alignment with the most recent global marketing strategies and technologies, engage in a curriculum developed in collaboration with industry experts. In addition, in roles such as international marketing manager or global sales specialist, take advantage of networking opportunities through workshops and events to foster connections with internships, mentors, and future career paths.
A holistic initiative by JAIN (Deemed-to-be University) to help students excel in their careers, especially in the Bachelor of Management Studies in international marketing. This programme bridges the gap between students' skills and what the job market needs, fostering a culture of continuous learning and development. The initiative includes college resources suited for international marketing management to boost students' skills and prepare them for the professional world. Key components of the initiative comprise:
Comprehensive skills development: Integrated workshops led by industry experts, covering technical proficiencies, project management, and emerging technologies, focusing on practical application in BMS degree in international marketing.
Holistic soft skills training: Emphasis on communication, interpersonal skills, leadership, problem-solving, effective networking, conflict resolution, and time management through targeted workshops.
Real-world exposure and networking: Industry immersion facilitated by visits, guest lectures or professional interactions, promoting connections with industry leaders and fellow professionals to support an expanded professional network.
Practical internship experience: Invaluable hands-on experience providing networking opportunities and valuable insights into chosen fields, enhancing overall professional development.
Alumni-driven career enhancement: Leveraging alumni connections for networking events, mentorship, and informational interviews to support career growth and development.
Career guidance and empowerment: Enabling students to make informed career choices and adapt to the market's demands by offering individual career advice, mapping programmes or certification courses in combination with resources for training.
Exploring opportunities after bachelor of Management Studies in International Marketing
Demonstrate competence in different areas of administration, emphasising the knowledge and skills that are essential.
Develop business leaders with modern skills tailored to domestic and international markets, thereby promoting their adaptability.
Acquire a solid foundation for continuous learning and research, encouraging commitment to ongoing professional development.
Integrate ethical considerations into professional competencies to prepare graduates for success in the global market and emphasise the specific focus of the BMS course in international marketing.
Students enrolling in this programme will benefit from a curriculum that aligns with the international marketing course syllabus, ensuring they are well-prepared for a dynamic career. Additionally, this programme is among the top BMS international marketing colleges in Bangalore, offering students a robust foundation in business strategies and global marketing trends. This course is one of the best BMS international marketing colleges in Bangalore for those aspiring to pursue higher studies or professional growth.
The international marketing course offered at JAIN (Deemed-to-be University) is designed to meet industry standards, ensuring students gain relevant and up-to-date knowledge. The institution is well-recognised among institutions providing international marketing courses in India. The programme ensures graduates are equipped to excel in the global marketplace by integrating innovative teaching methodologies with real-world applications. Additionally, those seeking further specialisation can explore advanced international marketing courses in Bangalore for career progression.
The four main types of international marketing are export marketing, licensing, franchising, and foreign direct investment (FDI). These represent different ways a company can enter a foreign market by selling its products, granting rights to produce its product, or directly investing in a foreign entity.
The scope of international marketing involves all operations of selling and promoting commodities and services in markets overseas. It involves research in markets, modification of commodities, and formation of networks of distribution.